Antrim-based language software company Texthelp has acquired Wizkids, an ed tech company, specialising in accessibility tools and data synchronisation, headquartered in Copenhagen.

Wizkids offers the AppWriter, EduLife, TxtAnalyser and MathSolver assistive technologies to more than one million users and employs more than 50 staff across Denmark, England, Norway and Sweden.

The deal follows Texthelp acquisition in March of Lingit Group, a Norwegian literacy and accessibility technology provider, from Verdane.

Martin McKay, founder and chief executive of Texthelp, said: “We share a belief that everyone has the right to understand and to be understood. Wizkids are the market leader in Denmark and Sweden, and can help us achieve our goal to be the number one provider of assistive technology globally.  By bringing together our technologies, we believe we can bring stronger math products across the Nordics, and bring the WizKids Edulife product to our large and growing education customer base around the world. We want to continue to provide our shared customers with the wide choice of tools currently available to them and improve their user experience. In the future, our combined expertise and reach will drive more rapid product improvements for many more people around the world.”

Jonas Lund, chief executive of Wizkids added: “Wizkids becoming part of the Texthelp group is really something special and the climax in our journey so far. Joining the Texthelp group will allow us to reach many more students and make a greater impact with our products across multiple geographies. I am looking forward to working with Martin and the wider combined team in the Texthelp Group as we work towards our shared goal of an even playing field for all”.

Uffe Gorm Hansen, chief technology officer at Wizkids, commented: “By being part of the Texthelp group it will be possible for us to take our products to a new level. We will continuously strive to deliver the world’s best products by using the latest technology and combining our sector expertise. “

The Texthelp Group employs more than 240 staff across the UK, Norway, the US and Australia. The company is backed by Five Arrows, the private equity arm of Rothschild & Co.

Date published: 8 July 2021

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