Australian childcare centre search and comparison platform Toddle has acquired childcare platform, Care for Kids.

The combined business accounts for three million annual childcare search visits.

Toddle founder and chief executive Arthur Charlaftis said: “We’ve seen the evolution of consumer search habits and patterns evolve in other industries, which is evident in the consumer demand for aggregator sites such as Compare the Market, Carsales and iSelect. Australian parents have been asking for the same thing. We know that finding the right childcare can be a stressful process and our goal is to support parents in their journey by making this process easier and more transparent.”

Care for Kids founders Roxanne and Mark Elliott added: “When you spend nearly two decades building a business from the ground up, it takes a special partnership offering to make you feel comfortable co-parenting your baby. And we couldn’t be more excited by Toddle and the opportunities it offers our Care for Kids community”.

Charlaftis said: “With further partnership plans in the near future and a longer-term vision for global expansion, our mission is to become the number one destination for parents selecting child care and child related services and products.”

Date published: 23 December 2020

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