Image from Sandbox website

London-based Sandbox & Co, which operates millennial learning and entertainment companies, has acquired Fingerprint, a San Francisco provider of digital content for children.

The acquisition has led to the formation of Sandbox Kids, which will deliver on-demand, multimedia, multi-platform, digital subscription services for children and families. Sandbox Kids will combine Fingerprint’s content and subscription experience with Sandbox’s portfolio of global brands.

The newly created division will include Sandbox properties Hopster and Curious World alongside Fingerprint’s Kidomi.

It will be led by chief executive Nancy MacIntyre, who is is tasked with expanding content while helping partners build, operate and market subscription services to reach families around the world.

Bhav Singh, founder and chief executive of Sandbox, said: “This is a digital-first world, and as kids’ access to devices and time spent online continues to grow, there is a need for age-appropriate, safe content. Under Nancy’s leadership, Sandbox Kids will transform how edutainment is delivered around the world and will super serve millennial families with content parents trust and kids love from Curious World, Hopster and Kidomi.”

MacIntyre added: “Sandbox Kids makes perfect sense for our business, partners and customers. By consolidating our brands and combining commercial synergies we aim to scale the company by building our global partnerships with mobile carriers, pay TV companies, OEMs and offering a broader suite of products and an expanded library with our original and acquired content. This is a hugely exciting time for the company, and we’re actively looking for kids’ content and brands that can complement our growing portfolio.”

Fingerprint is the latest acquisition for Sandbox and the third in the past six months, following Teachit last year and Code Kingdoms earlier this month. Since forming in 2015, Sandbox has acquired 13 digital learning products and said it has aggressive plans for continued growth.

Date published: 31 March 2021

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